When it comes to fashion, one of the things people are trying to achieve is a stylish look. While people can look to magazines in order to find out what is in, there are a few things that people need to understand. One thing is that style is subjective in nature. Also, a lot of people have a hard time differentiating between fashion and style on fabletics.com. They also have a hard time understanding the difference between trends and style. Even fashion magazine writers have failed to grasp the concept. Fortunately, there are a few people that understand what style truly is. Among these people are the founders of Fabletics.
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Not only are the founders of Fabletics very knowledgeable and passionate about style, they are also willing to look into different areas of the market where style is needed. One place the founders looked is in the active wear sections of the store. They have noticed that there are not a lot of interesting pieces of clothing. Among the people that have noticed this issue about Fabletics are Adam Goldenberg, Don Ressler, and Kate Hudson. They met in the summer of 2013 and this was when Fabletics was founded. They officially launched Fabletics in October of that year.
One of the features that made Fabletics stand out from among the other active wear retailers is that they offered athletic clothing that was stylish. There were actually quite a few different types of clothing that one would never find in other stores. Fabletics has also turned out to be a success among people to the point that the founders were able to expand it in a multitude of ways which include opening up physical locations and opening up a man’s line of clothing. Women have found that they could feel good and look good while getting a workout.